Having worked in the motor industry for a number of years, founder Peter Davies, set up his own business in 2013 providing a bespoke series of  valeting and detailing services to a wide range of client base.

Peter saw that the market for a bespoke client based car detailing concierge service, which left the client knowing that a complete service is always available to cater for their needs. Complete with being IGL Kenzo Master Applicator, Titan Accredited and Feynlab Heal Lite Accredited, we ensure the client has all the bases covered for their requirements.

PRO Detailer Magazine – Developing your Detailing Business

Recently we had Pro Detailer Magazine come down to our unit for an in depth interview about us and our business as well as the industry. Please click on the link to see who we are and what we do.

Design By Detail – vehicle appearance specialists – we offer a wide range of detailing services. We strive to create and achieve results beyond customer expectations. Whilst using some of the finest products from Swissvax, IGL Coatings, and Titan , we pride ourselves in our attention to detail, level of care, skill and enthusiasm afforded to each and every task.

Our studio is based on the border of Berkshire & Hampshire. From here we can provide all our ceramic coatings including Paint Protection Film (PPF) and self healing coatings.

We are proud to be IGL Kenzo Master Applicator, Titan Acrredited as well being Feynlab Heal Lite Accredited. These level of products are only available to Detailers who are studio based and are at certain level in their career. This makes us stand out from the ‘detailing in a day on your drive’

Applying a coat of Swissvax Wax or sealing the paint with a Ceramic Coating will keep your paint protected and is far less costly than having your vehicle resprayed in the future due to damage from being unprotected. Your vehicle’s factory paint is better quality than the majority of aftermarket alternatives, aftermarket paint jobs tend to be of a poorer quality, leaving them with more defects than from factory.

At Design By Detail it’s not just about cars, we detail all vehicles from road bikes, motorbikes to super yachts. We have a mobile support vehicle and come maintain your vehicle from home. Fully insured and available 6 days a week.

Catering for clients like Lamborghini, Bristol Cars and TVR with supporting their new car launches, as well as events like Salon Prive and The Classic Car Show we can cover all your events.

Positive: Professionalism, Punctuality, Quality, Value

Recently had my AMG ceramic coated. Peter done an excellent job preparing and repairing the paintwork before applying an IGL ceramic coat. I was sent before and after pics throughout the work and kept up to date. Work was carried out in the agreed timeframe and to a great standard. I’ll definitely be using him again, highly recommend

Dal Mercedes C63 AMG
November 2020

Positive: Professionalism, Punctuality, Quality

Have used Peter for about 4 years he has detailed and Ceramic Coated three Mclarens, One Ducati and my latest Porsche (incl PPF) all completed to a very high standard . he is a true perfectionist.

Steve Porsche Taycan Turbo
May 2020

Positive: Professionalism, Punctuality, Quality, Value

Peter from Design By Detail came “Highly Recommended”. That being an understatement. Peter’s attention to detail is exceptional. My car is my pride and joy and after Peter undertook the job of paint correction and ceramic coating, it was transformed to an immaculate condition. Peter demonstrates care and devotion and is a genuine perfectionist who has passion for his profession. Thank you Peter.

Paul Jaguar F Type SVR
August 2019

Peter is absolutely the best ever. Design by detail is perfect, because Peter works to perfection every part and every detail of my Range Rover Sport is pristine. It looks better than when it left the showroom. Absolutely highly recommended in every way. Perfection at it's very best. Thank you.

Moya Montgomerie
March 25th 2017

Pete came today to detail my car. (Lindsay)
Always used the polish for a £5 wash, but never again!!!! What a fantastic job done so impressed with the end result, absolutely over the moon. Booked again on 10th April to do some paint correction and also booked him on a regular basis once a month to do my Mazda and my partners Porsche for wash and wax. True professional and very polite. Thanks Pete

Jane Smith
March 11th 2017

5 star service from Peter @ Design By Detail. First time customer after wanting some winter protection on my 1 Series & brother's S5. After managing to squeeze us in prior to Christmas, we had 2 cars valeted, and 8 stage clean, wax and sealed. Couldn't be happier with the outcome, very professional job and both cars look unbelievably good! Gained 2 new customers and will be returning in the new year!

Dan Kingshott
December 16th 2016


Here at Design By Detail we have carefully hand picked our products through testing on our own vehicles to ensure we have the right products for the job. Whether its Swissvax, Sansom, IGL Coatings, Titan Coatings or Feynlab we tailor the products we use to your specific job. No two cars are the same and we wouldn’t expect to treat them as such. The design is in the detail.